Customer Experience

Split-screen showing a vacation rental listing. Left side: A traditional stone house with conical roofs, labeled Trullo of 1800 in the Itria Valley, with details like 3 rooms and 5 beds for $98/night. Right side: Reviews section highlighting a refund policy.
Person interacting with a tablet, surrounded by floating digital icons representing emails, messages, and various applications, on a blue, blurry background.
Diagram illustrating A/B testing. Site visitors are split equally between version A and B of a webpage. Version A shows a 29% conversion rate with green icons, while version B shows a 13% conversion rate with red icons.
A smartphone is displayed with a large silver key inserted into it, symbolizing unlocking or security. Surrounding the phone are colorful app icons, representing a wide range of mobile applications.
Line graph showing app retention over three months. The red line (proactively engaged) starts near 60% and declines to around 30%. The gray line (not engaged) drops from 30% to below 15%. A speech bubble states proactive users are 4x more likely to stay.
A woman in a red plaid jacket is looking at her phone while standing on a train platform. The background is blurred, showing train tracks and a passing train.
Start making smarter decisions
A dashboard with sections Build, Style, Test, Share, Results, and Tools. It shows test project details, including estimated length of 11 minutes, fatigue score, and accessibility. Buttons offer options to generate test data and invite others.

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